Change

It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change. ~Author unknown

Life is about change. Change you socks, change your shoes, make change, change a tire, change the channel, a change in the weather, change seed varieties, change implements. Every day we change hundreds of things, many without thinking about it. Change is not a bad thing. Driving to work today in almost blizzard conditions I cannot wait for the weather to change.

If things didn’t change farming would not be possible. Farming needs change. The sky changes from night to day, the soil changes from black to rows of green. If things didn’t change you could not grow a crop. If you don’t change the way you farm from year to year, how do you expect to stay profitable?

What about your input supplier? Have they recommend changes to keep you profitable? What about you supplier that has not been able to get ag lime spread for the past 3 years because the weather has changed? Many climatologist are predicting that winters will be much more severe than the past 10 years. If they have not been able to spread the past three, are the next 10 going to be any better?

SuperCal 98G is a big change for farmers and agronomists. I understand that it is difficult understand how applying less lime gets better results. This is a huge change in thinking. Over ten years SuperCal 98G has shown to increase soil pH and yields. We would love to Prove It to you. Contact one of our sales representatives to find out how you can conduct an on farm trial.

Greg Ervin, MN, WI, ND, SD, North East IA, Canada
Glen Howell, NE, South and East IA, IL, MO, KS
Craig Dick, all other areas

I couldn't help but continue to think about the anonymous quote you posted at the beginning of the article: "It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change." That sounds great, but what if you aren't iequipped/i to respond to change? For instance, I was driving my daughter home last night, and I knew the car was acting a bit weird in the colder weather. So just in case the car broke down, I made sure I had a flashlight, warm clothing, anti-freeze, cell phone, AAA card, GPS, and of course, my son, just home from college! (On second thought, maybe I just need to get the car looked at!) Anyway, I wanted to be equipped to respond to change in the event that did occur.

Now as I think about this in relation to Calcium Products, what you have is the means to iequip/i your customers with the tools (SuperCal 98G) to help them respond to change, and to profit from it.

Now that's good news, ifor a change!/i

David,

Thanks for the comment, I think the message is that you need to be ready for change. You were with your car kit. The change being your car not running. Those that drive in winter without proper gear (not ready for change) are the ones that get into trouble.

Also many times what we think of as luck is just someone who was ready to change and was able to handle new circumstances. Those who are not open to change are often blind to oppotunites that could be very good (lucky) for them.

I really like that you were able to boil the blog post down into one sentance.
Calcium Products has the tools for farmers to respond to change and profit from it! Very Nice!

Craig